Medicine and Healthcare Products Policy
Any substance or item that requires a prescription from, or the supervision of, a licensed practitioner (such as a doctor, dentist,
optometrist, optician, pharmacist or veterinarian) to dispense isn’t allowed to be avertised for on WantAd.
Some medicines on the General Sales List (GSL), also known as over-the-counter - or OTC - products are allowed to be advertised for, as long as their adverts neither mention nor compare them to prescription drugs.
In response to a WantAd advert the seller is required to display a common logo issued by a competent authority, such as the Medicines and Health Products Regulatory Authority (MHRA) in the UK, in their offer to sell these GSL medicines. Worldwide including non-UK postage should not be offered by the seller on these items as it’s impossible to verify whether it is legal for sale in every country. Similarly, please understand that items authorised for sale in other countries aren’t necessarily authorised for sale in the United Kingdom, and therefore cannot be advertised for on WantAd
Medicine for humans
Restricted:
Most GSL, or OTC, products in a form the Medicines and Healthcare products Regulatory Agency (MHRA) defines as not requiring a
prescription from, or supervision of, a licensed practitioner, to dispense may be advertised for provided they meet the following
conditions:
• They are delivered to the buyer prior to its expiration date
• The packaging is intact
• The item has not been tampered with
• The item has been stored safely prior to shipment
• The seller lists the ingredients, how to use the product, side effects/hazards/cautions, use-by date and storage instructions
• The products are classified as GSL and have obtained the relevant marketing authorisation for sale in the UK
• All parties comply with any applicable legal requirements. This particularly includes registration of the seller with the MHRA and
displaying a logo issued by the MHRA. You can find more information on the MHRA’s website.
Food for special medical purposes may be advertised for, provided, upon receipt of the item, warning labelling remains intact and the item complies with appropriate local laws and regulations.
Not Allowed:
Prohibited items include but are not limited to:
• Any medicinal product which does not have a marketing authorisation for sale in the UK or Ireland and any substance in a form the
MHRA defines as requiring a prescription form, or supervision of a licensed practitioner. This includes both prescriptions and pharmacy
only substances including but not limited to:
• Contraceptives, including implantable devices
• HIV testing kits
• Allergy medicines
• Components of prescription or over-the-counter drugs unless the sale of such components without a prescription has been approved
by the MHRA
• Injectable substances, including vitamins, and regardless of whether they're available over the counter
• Insulin in all forms, including non-prescription
• Prohormones
• Pseudoephedrine in any form or combination
• Synephrine
• Repackaged over-the-counter medications
• Services offering medical procedures e.g. services offering Botox. A complex set of regulations prohibit advertising to the
general public which is likely to lead to the use of a prescription only medicine (POM).
• Tooth whitening products that contain greater than 0.1% of hydrogen peroxide, carbamide peroxide, zinc peroxide or other compounds that release hydrogen peroxide. For more information please see the General Dental Councilfor the UK and the Irish Dental Association for Ireland. Vitamins, supplements, weight loss products, herbal and holistic remedies
Allowed:
• Vitamins
• Calling a herbal product by its common name without its scientific name (such as milk thistle for silybum marianum)
Restricted:
• Descriptions of herbal and holistic remedies and other items can't compare the products listed to prescription drugs, imply any
non MHRA-approved treatments, or be marketed as having the same results.
Not Allowed:
Prohibited items include, but are not limited to:
• Jiu Bian Li
• Muscletech NaNoX9 Hardcore tablets
• TREN-Xtreme
• MASS Xtreme
• ESTRO Xtreme
• AH-89-Xtreme
• HMG Xtreme
• MMA-3 Xtreme
• VNS-9 Xtreme
• TT-40-Xtreme
• Products containing ephedra, ephedrine, or ma huang
• Weight loss pills with MHRA warnings or recalls
Describing drugs and drug-like substances
Not Allowed:
• Claiming or suggesting that muscle-building supplements have the same effect as steroids
• Claiming that stamina products work like Viagra or other erectile dysfunction medications
• Making a claim which is disallowed under EU regulation or the UK Cancer Act or when the MHRA hasn't approved such claims. This
includes claiming a product can cure, relieve, treat illnesses, dysfunction or malformations, or reduce the risk of getting an ailment or
a disease.
Medical devices
Restricted:
• Medical devices not requiring a prescription from or supervision of a licensed practitioner to dispense (for example, breast
pumps) may be advertised for and subsequently sold to the advertiser under the following conditions:
• Medical devices must bear the CE marking of conformity.
• Sellers to WantAd advertisers must clean and handle all medical devices in accordance with the manufacturer's instructions before
shipping. In response to a WantAd advertisement, sellers may not sell any medical device that has been altered in any way that
significantly changes the product's performance or safety specifications.
• Sellers must provide the buyer with the original box, labels and instructions that were provided by the manufacturer with the
original product. Medical devices that do not come with the box, label(s) and a complete set of manufacturer's instructions may not be
sold to WantAd advertisers.
• Sellers must clearly inform WantAd advertisers, in the item description, if the device has been opened or used.
• Prescription eyewear is not permitted but vintage eyeglasses advertised for, for collectible purposes can be listed.
• Tens machines, Electrical Muscle Stimulation (EMS) units and their accessories unless they require a prescription or postage
outside the UK can be advertised for.
• In response to a WantAd advert hearing aids may only be sold by sellers properly registered with the Health Professions Council.
You must provide your registration number in your response.
• Disposable syringes without needles can be advertised for.
Not Allowed:
Prohibited items include, but are not limited to:
• Medical products that reference avian bird flu or swine flu
• Contact lenses (including 'zero powered' or cosmetic lenses)
• CPAP machines, Bilevel Positive Airway (BiPAP) devices, and Variable Positive Airway Pressure (VPAP) devices and their accessories that require a prescription
• Defibrillators
• Implantable devices, such as pacemakers, heart valves, vascular grafts, ventricular bypass devices, and implantable fusion pumps
• Pumps and ancillary items for the administration of enteral tube feeds
• Unauthorised medical devices such as ear candles
• Complete disposable syringes with needles
Veterinary medicines
Information on Veterinary products can be obtained from the Veterinary Medicines Directorate (VMD).
Allowed:
• UK authorised veterinary medicine classified as AVM-GSL (Animal Veterinary Medicine - General Sales List) by the VMD
Not Allowed:
Prohibited items include, but are not limited to:
• Any veterinary medicine which does not have a marketing authorisation for sale in the UK
• UK authorised veterinary medicines classified as NFA-VPS, POM-VPS or POM-V by the VMD
• Any substance defined as requiring a prescription by the VMD
• Injectable substances, including vitamins, and regardless of whether they're available over the counter
• Repackaged over-the-counter medications, including flea and tick medications
• Any product that is making claims for animal treatment or diseases which does not have a UK authorisation
Additional information
UK users can check out the MHRA's web page for advice on purchasing drugs online at: www.mhra.gov.uk .
For information regarding registration with the MHRA in the U.K. for online sale of medicines and the common logo that will be issued and required to be displayed, please refer to the MHRA guidance website and the registration portal.
MHRA’s contact details are:
Email: pcl@mhra.gsi.gov.uk
Tel: 020 3080 6844
For more information on products making false health claims, please look at the Consumer Protection from Unfair Trading Regulations
(CPRS), specifically Banned practice 17.
For information on dental products, please look at the General Dental Council website, which can be found at : http://www.gdc-uk.org .
If you require advice on spectacles and contact lenses, you should contact The College of Optometrists. Further information can be
obtained by accessing their website: http://www.college-optometrists.org .
For information on optical cleaning fluids, you should contact the Medicines and Healthcare Products Regulatory Agency at:
http://www.mhra.gov.uk.
In Ireland, the Irish Medicines Board's website can be consulted: http://www.imb.ie .
WantAd urges its users to comply with all government regulations. Since the sale of prescription drugs is prohibited by law, regulated, or
may cause harm to WantAd and its members, we don't allow sellers to list them.